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Can Fairness Creams Treat Pigmentation? Dermatologist Insights & Effective Alternatives

Dr. Debatri Datta
Reviewed by Dr. Debatri Datta
MBBS, MD in Dermatology, Venereology & Leprosy
Written by : Dr. Debatri Datta
Updated on: July 28, 2025

We have been seeing a lot of influencers on social media promoting fairness creams, claiming that they treat pigmentation. But the question is, do they really work? Are they safe? Some creams contain potent chemicals that can cause long-term damage to your skin. This article sheds light on the adverse effects of fairness creams and provides insights into the dermatologist-recommended solutions for treating pigmentation. Read More

Do Fairness Creams Really Treat Pigmentation?

Fairness creams can help treat certain types of pigmentation [1] by minimising their appearance. However, they cannot change your skin colour or make it fairer altogether. Some OTC creams contain skin-brightening ingredients, such as hydroquinone, kojic acid, [2] and vitamin C, which help regulate melanin production and fade the pigmentation marks. However, the effectiveness of these creams varies from individual to individual, depending on their skin type, the type of pigmentation, its severity, and the ingredients.

Common Harmful Ingredients In A Fairness Cream

There is a plethora of creams available in the market, making tall claims. You must not fall prey to these fairness creams, as they contain harmful chemicals that can damage your skin.

  1. Topical Steroids: Topical steroids should be taken only as prescribed by a dermatologist. Using fairness creams that contain these steroids can actually weaken and thin your skin.
  2. Hydroquinone: We know that hydroquinone [3] is a great skin-lightening ingredient. However, it can even have a negative impact on your nerves and kidneys.
  3. Mercury: This is a toxic metal that can cause uneven skin tone and skin irritation. Additionally, it causes uneven skin tone and rashes.
  4. Parabens: These are commonly used preservatives, [4] but they can disrupt your hormones and potentially harm your health over time.
  5. Bleaching Agents: Some fairness creams may contain bleaching agents, such as hydrogen peroxide, which can cause burns or harm to your skin and also increase sun sensitivity.

Can I Remove Pigmentation Permanently?

While it is not possible to remove pigmentation permanently, you can significantly reduce its appearance with professional treatments, a consistent skincare routine and aftercare. In-clinic procedures, combined with prescription creams and sun protection, can provide long-lasting results. However, it is crucial to consult a dermatologist for a perfect solution to your pigmentation concern. If you are unsure when to see a dermatologist, check out the section below.

Why Consult A Dermatologist For Pigmentation?

Pigmentation can recur if the root cause is not addressed or if sun protection is not maintained. For any type of pigmentation, dark spots, uneven skin tone, or patchy skin, consult a dermatologist. They will assess your skin condition and determine the underlying cause of pigmentation. Additionally, they will recommend the most effective treatment that addresses the root cause and provides long-lasting results. Continue reading to know about the dermatologist-recommended solutions.

Dermatologist-Recommended Solutions For Pigmentation

Based on the detailed analysis during your consultation, the dermatologists at Oliva recommend the following pigmentation treatments, either as a standalone or as a combination.

  1. Laser Toning: Dermatologists at Oliva may recommend laser toning if you have pigmentation concerns, like melasma, sun damage, and post-inflammatory hyperpigmentation (PIH). This is a non-invasive treatment that utilises US FDA-approved Q-switch Nd:YAG laser [5] technology to target the melanin buildup on the skin. The laser breaks down the pigment deposits into fragments, which are naturally eliminated by the body’s lymphatic system. You may require 6-8 sessions of laser toning for optimal results.
  2. Chemical Peels: You may need chemical peels if you have dark spots, discolouration, PIH, suntan and dark circles. In this procedure, dermatologists will apply a chemical solution of a specific concentration on the target area. This usually includes glycolic acid, salicylic acid or TCA, which are plant-based derivatives. The solution causes controlled exfoliation of the damaged and pigmented skin layers, resulting in brighter skin. You may require 4-6 sessions of chemical peels to notice significant results.
  3. InstaGlow Treatment: InstaGlow is a non-invasive skin rejuvenation treatment that gives you instant results. It features a scientifically proven formulation that helps you get rid of your stubborn suntan or uneven skin tone and gives immediate skin-brightening results. You need regular sessions at monthly intervals for the best results.
  4. Eyerevive Peel: For those dark circles around your eyes that give you a tired look, Eyerevive Peel is the recommended solution. This is a specialised peel exclusively designed for the sensitive skin around the eyes. This advanced periocular peel removes dead skin cells and targets pigmentation, revealing brighter skin. You may need 2-8 sessions, spaced two weeks apart, to remove the pigmentation.
  5. Carbon Laser Peel: The Carbon Rejuvenation Peel is an advanced skin rejuvenation treatment that combines the dual power of activated carbon and laser technology. The treatment offers a 3-in-1 action: deep cleansing, exfoliation, and rejuvenation. You may be recommended this treatment if you have PIH, uneven skin tone and texture, and rough patches. The dermatologists may recommend undergoing 4-6 carbon laser peel sessions.
  6. Hollywood Facial: Oliva’s Hollywood facial is a medi-facial that exfoliates and rejuvenates the skin. It utilises carbon infusion, laser technology, a rejuvenation peel, and a gold mask with potent ingredients to brighten pigmented areas and achieve a radiant, illuminating complexion. Dermatologists may recommend this treatment if you are seeking instant results. You may need 4-6 monthly sessions to achieve that flawless glow.

What Makes Oliva The Best Choice For Pigmentation Treatment?

Oliva Clinic is a strong choice for pigmentation treatment. If you want to know why, check out the top reasons mentioned below:

  • Expert Dermatologist-Led Care: We have a large team of MD-certified dermatologists who specialise in treating various skin concerns, including multiple types of pigmentation. At Oliva, your treatment is designed and monitored by qualified professionals.
  • Personalised Treatment Plans: At Oliva, we offer a comprehensive V Discover consultation process. This 5-step protocol involves a thorough assessment of your skin, hair and body needs. As part of this, you will have an in-depth consultation with our expert dermatologist, who will assess your skin type, the specific type of pigmentation, its cause, and your lifestyle. Based on this analysis, you will be given a customised treatment plan that ensures effective results.
  • Advanced, US-FDA Approved Technology: We utilise state-of-the-art, US-FDA-approved equipment in all our pigmentation treatments and follow standardised protocols.
  • Holistic Approach: At Oliva, we don’t just focus on in-clinic procedures. Instead, we offer a comprehensive approach to addressing your concern. Post-session, we recommend a suitable skincare regimen, emphasise sun protection, and suggest maintenance sessions to ensure long-lasting results and prevent recurrence.
  • High Client Satisfaction: Most of our clients have expressed satisfaction with their pigmentation results. Overall, we have a high client satisfaction rate of 95% across our client base of over 7.5 lakh clients.

Before & After Results Of Pigmentation Treatment At Oliva

Take a look at the before-and-after pictures of our clients that highlight the visible improvements in skin tone and reduction of pigmentation.

Before Before
After After

Client Name : Nagamani

Client ID: BGM06C1592

Before Before
After After

Client Name : Mrudula

Client ID: BGM06C4136

Before Before
After After

Client Name : Yogita

Client ID: GBO6C10205

Before Before
After After

Client Name : Latha Sahu

Client ID: SEC02C40081

Before Before
After After

Client Name : Ekta Dutta

Client ID: JP01C2020

Before Before
After After

Client Name : Abhigan

Client ID: SEC02C27520

Before Before
After After

Client Name : Radhika Rao

Client ID: JN03N5326

Before Before
After After

Client Name : Prasanna Ravela

Client ID: SC01C6987

Before Before
After After

Client Name : Dharani Dharan

Client ID: AN01C2729

Before Before
After After

Client Name : Divya R

Client ID: HR04C1835

Takeaway

Fairness creams are available in the market that treat pigmentation. However, you should be thoughtful when choosing products with safe and effective ingredients. Consult a dermatologist before you try a skin-lightening cream and use it only under their guidance. A dermatologist will recommend the best products based on your skin and pigmentation type. For severe pigmentation, they may recommend advanced treatments in combination with topical creams. For more insights, book your consultation with our expert dermatologist at your nearest Oliva Clinic today!

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